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No Blog Is an Island
“No man is an island” – John Donne, Devotions upon Emergent Occasions You see it all the time: an author blog filled with provocative posts, each one drafted with meticulous care. These daily or weekly...
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Market Your Book Like a Pro… on the Radio!
Radio host Wayne Kelly Local media is always on the lookout for hotshot local guests. The radio stations you listen to daily are searching for authors just like you who can inform and entertain their...
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How to Create a Strategic Marketing Plan for Your Book
Marketing plan expert Echo Surina It’s one of the most common misconceptions in marketing: that a marketing tactic is the same as a marketing strategy. Not understanding the difference between the two...
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Powerful Pinterest: How to use Pinterest to drive traffic, sales, and...
Book marketing and social media expert Penny Sansevieri Is Pinterest more powerful than Facebook? When it comes to marketing, many think so! You’ve probably heard of Pinterest, but beyond a few...
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Selling with Fun: How a Cloistered Franciscan Nun Sold 60,000 Copies of Her...
Book marketer and copywriter Patricia Proctor Book marketing expert and direct-response copywriter Patricia Proctor loves marketing. She was also a cloistered nun for 28 years… but living behind “The...
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Bringing Your Book to Screen: An Author’s Toolkit for Thriving in Hollywood
One of the most powerful ways to leverage your book into additional revenue streams is to move it from one media to another. And there’s no better place to move your book than to Hollywood, where your...
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Crafting Irresistible Offers
One of the most powerful lessons on display in Platinum Coaching member Patricia Proctor’s recent Authors Academy interview, Selling with Fun: How a Cloistered Franciscan Nun Sold 60,000 Copies of Her...
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Creating a Killer Book Cover
It may be a cliché, but it’s true: people judge a book by its cover. In fact, your book’s cover may be the single most important piece of marketing collateral you’ll create (or have created for you)...
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Building Your Professional Brand by Getting Published Online
By now, every author, entrepreneur, speaker, professional, and small business owner understands the importance of maintaining a blog that they update frequently with new content. But while the benefits...
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Crowdfunding Your Next Book
By now you’ve likely heard of “crowdfunding,” a phenomenon made popular by websites such as Kickstarter, a fundraising platform that has helped entrepreneurs generate millions of dollars of investment...
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Build Your Personal Brand and Author Platform in 2014
Join us Thursday, December 12 as we hold our next LIVE event in the Authors Academy, where we’ll be interviewing John Ellis and Alexandra Riecke-Gonzales from SEOWiSE about the importance of Google...
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